Transform the way you engage your audience – in any industry – across any channel!

HCL Digital Experience (former IBM Digital Experience) is designed to help create, manage, simplify, and integrate your processes into an engaging online experience. HCL Digital Experience (DX) is more than creating an attractive front-end experience, it redefines how you do business across the value chain of key stakeholders – your customers, employees and partners. It is a flexible, scalable platform that blends your content, applications and business processes to deliver powerful, personalized experiences to all your digital touch-points every time.

HCL Portal (former IBM WebSphere Portal) and HCL Content Manager (former IBM Web Content Manager) are a part of the HCL Digital Experience.

Portal provides a single access point to web content and applications, while it delivers differentiated, personalized experiences for each user. You can customize Portal to meet the needs of your organization, users, and user groups. You can adapt the look and feel of the portal to fit the standards of your organization and to customize page content for users and groups in accordance with business rules and user profiles.

Web Content Manager is included with Portal to provide a robust web content management solution. It includes an authoring interface that can be customized and extended, workflow, versioning, taxonomy, and much more. Web Content Manager increases efficiency and accuracy of website deployments. This is achieved by placing content creation in the hands of content experts to create, maintain, and deliver online content while IT retains control.

You can easily manage your growing volume of digital content that is required to run your business and support critical decisions, provide responsive content, targeted offers, seamlessly integrated applications and consistent branding across channels via web and mobile.

Perspectives of HCL Digital Experience (3 min video)

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